If you haven't heard by now Apple stands to make some nice profit for every iPad sold so people are asking a lot of questions around pricing and why the upgraded versions are so expensive.

What those people need to do is look back at history and realize how Apple thinks. They have a brilliant marketing department that realizes the iPad might be the next big thing... But they also realize it might be the next iFlop. When a company prices a product the goal is to make money so they consider how many they think will sell, how many to order and what the price will be.